Crisis Communications: Handling Mass Casualty Incidents

When a mass casualty incident (MCI) happens, your role as a public information officer (PIO) shifts fast. You're no longer managing routine messaging. You're coordinating fast, accurate information while your agency responds to chaos.

Mass shootings. Transit accidents. Natural disasters. Industrial explosions. These aren't theoretical. They've already tested agencies across the U.S. in the last year.

You won't control the incident. However, you do have control over how your agency communicates. That's what the public—and your partners—will remember.